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Compare Altimeter Group vs Shank Marketing

Side-by-side comparison of features, pricing, services, ratings and more.

Altimeter Group

Branding & Design Website

Altimeter Group, now operating as Altimeter, a Prophet company, is a research and strategy consulting firm that helps enterprises understand and act on digital disruption across customer experience, social business, and emerging technologies.

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Winner

Shank Marketing

Paid Advertising & PPC Website

Shank Marketing provides operations-driven marketing solutions for casinos, entertainment, and hospitality sectors, focusing on driving revenue through digital strategies.

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Feature Comparison

Attribute	Altimeter Group	Shank Marketing
Category	Branding & Design	Paid Advertising & PPC
Rating	-	Winner +4.5 higher
Location	San Francisco, CA, USA	Bellingham, Washington
Features	Connection to Prophet's brand, marketing, and experience design capabilities, enabling	Connection to Prophet's brand, marketing, and experience design capabilities, enabling
Services	Advertising PPC Social Media Marketing SEO Email Marketing Reputation Management Mobile Marketing Website Management Public Relations Market Research	Advertising PPC Social Media Marketing SEO Email Marketing Reputation Management Mobile Marketing Website Management Public Relations Market Research
Industries	-	Gambling Restaurants Travel & Tourism Hotels Golf Courses
Pros	Highly visible thought leaders and analysts, including well-known authors and speakers,	Deep specialization in casino and hospitality marketing with proven results Operations-driven approach focused on measurable revenue impact Full-service capabilities from social media to PR and website management Small team ensures personalized attention and quick response times
Cons	Standardized pricing and engagement models are not published publicly, so prospects	Small team may struggle with large-scale enterprise campaigns Narrow industry focus limits applicability for non-hospitality businesses
Website	Visit Site	Visit Site

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