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Compare Active Web Group vs Refine Labs

Side-by-side comparison of features, pricing, services, ratings and more.

Active Web Group

SEO & Organic Growth Website

Active Web Group is a full-service digital marketing agency with over 25 years of experience, based in Hauppauge, New York. They specialize in SEO, PPC, web design, and development for ecommerce, B2B, and professional services businesses.

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Refine Labs

Paid Advertising & PPC Website

Refine Labs is a Boston-based B2B demand generation agency that helps mid-market and enterprise SaaS companies change the way they measure and execute marketing. Its Revenue Engine Optimization services and The Vault learning platform are designed to drive qualified pipeline, lower CAC, and improve win rates.

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Feature Comparison

Attribute	Active Web Group	Refine Labs
Category	SEO & Organic Growth	Paid Advertising & PPC
Rating
Location	Hauppauge, New York	Boston, MA, USA
Features	Robust enablement through The Vault, community, and content, helping clients internalize	Robust enablement through The Vault, community, and content, helping clients internalize
Services	Advertising PPC SEO SEO Consulting Search Engine Marketing Wordpress SEO Web Development Web Design Wordpress Design Paid media strategy and execution (LinkedIn, Google, YouTube, Meta, Reddit, CTV) Content and creative development Account-based marketing programs Split the Funnel and Pipeline Sources analysis Analytics and reporting on CAC, pipeline, and win rates Change management and strategic consulting The Vault on-demand education platform with playbooks, templates, and training	Advertising PPC SEO SEO Consulting Search Engine Marketing Wordpress SEO Web Development Web Design Wordpress Design Paid media strategy and execution (LinkedIn, Google, YouTube, Meta, Reddit, CTV) Content and creative development Account-based marketing programs Split the Funnel and Pipeline Sources analysis Analytics and reporting on CAC, pipeline, and win rates Change management and strategic consulting The Vault on-demand education platform with playbooks, templates, and training
Industries	B2B Services Ecommerce Legal Services	B2B SaaS Technology
Pros	Specialized expertise in ecommerce and B2B lead generation, with custom strategies	Employee reviews often highlight smart colleagues, a learning-oriented culture,
Cons	Project budget range of $2,500-$5,000 may be restrictive for complex, multi-channel	Employee feedback indicates that periods of fast scaling have included layoffs and
Website	Visit Site	Visit Site

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