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Compare 97 Switch vs Pico Digital Marketing

Side-by-side comparison of features, pricing, services, ratings and more.

97 Switch

B2B Lead Generation Website

97 Switch is an award-winning Chicago digital marketing agency specializing in marketing, web design, and strategy. They focus on building strong client relationships and delivering high-quality, results-driven services.

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Winner

Pico Digital Marketing

SEO & Organic Growth Website

Founder-led growth engineering agency that replaces guesswork with a forensic, data-driven process. Every account is led by senior experts, not juniors, using the proprietary PICO Framework to identify and fix funnel inefficiencies.

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Feature Comparison

Attribute	97 Switch	Pico Digital Marketing
Category	B2B Lead Generation	SEO & Organic Growth
Rating	-	Winner +4.5 higher
Location	Chicago, Illinois, United States	Denver, Colorado
Services	Strategy Creative Web Design & Development Marketing Advertising Branding Content Marketing Data Analytics Lead Generation Marketing Automation Email Marketing SEO Social Media Marketing UX Design AI Search Optimization LLM optimization Display Ads PPC Mobile SEO Search Engine Marketing Technical SEO	Strategy Creative Web Design & Development Marketing Advertising Branding Content Marketing Data Analytics Lead Generation Marketing Automation Email Marketing SEO Social Media Marketing UX Design AI Search Optimization LLM optimization Display Ads PPC Mobile SEO Search Engine Marketing Technical SEO
Industries	Architecture B2B Services Ecommerce Fintech Food & Beverages	B2B Services Fintech Travel & Tourism
Pros	Award-winning agency recognized by Clutch, UpCity, and The Manifest. Full-service capabilities covering marketing, design, and strategy under one roof. Strong focus on client relationships and personalized service. 5.0 rating on Clutch with 33 reviews.	Founder personally leads every account, ensuring senior-level strategy and accountability Flat-rate pricing model aligns agency incentives with client results, not ad spend Proprietary PICO Framework uses scientific method to diagnose and fix funnel bottlenecks 'Proven track record with measurable results: 126% traffic increase, 56-82% CPL
Cons	Small team of 1-9 may limit capacity for large-scale or simultaneous projects. No public reviews or rating on the Semrush directory.	Smaller agency size may limit scalability for enterprise-level campaigns Limited to English-language markets and primarily US/UK geographic focus
Website	Visit Site	Visit Site

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