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Compare 80/20 Digital vs Luminary

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Winner

80/20 Digital

B2B Lead Generation Website

80/20 Digital is a results-driven digital marketing agency in Melbourne, Australia, specializing in lead generation for service-based small to medium businesses. Since 2010, they have delivered profit-focused, transparent marketing solutions including SEO, Google Ads, content marketing, and web design.

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Luminary

Branding & Design Website

Luminary is a certified B Corp digital agency in Melbourne, Australia, specializing in mid to large-scale digital projects across leading DXP, CMS, and headless platforms. They offer end-to-end services from strategy and UX design to web development and ongoing support, serving government, retail, and corporate sectors.

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Feature Comparison

Attribute	80/20 Digital	Luminary
Category	B2B Lead Generation	Branding & Design
Rating	Winner +0.1 higher
Location	Melbourne, Victoria, Australia	Melbourne, Victoria, Australia
Services	SEO Google Ads PPC Content Marketing Social Media Advertising Email Marketing Web Design & Development Landing Page Design Lead Generation Digital Marketing Strategy Local SEO Branding Marketing Automation Web Development Digital Design Product Design UX Design Web Design Website Maintenance Digital Strategy Discovery Content Services Data and Analytics	SEO Google Ads PPC Content Marketing Social Media Advertising Email Marketing Web Design & Development Landing Page Design Lead Generation Digital Marketing Strategy Local SEO Branding Marketing Automation Web Development Digital Design Product Design UX Design Web Design Website Maintenance Digital Strategy Discovery Content Services Data and Analytics
Industries	B2B Services Construction Ecommerce Health & Wellness Home Services Legal Services Real Estate Trades & Construction Accounting & Finance Allied Health	Education Institutions Fintech Healthcare & Hospital Tourism and Hospitality Manufacturing Financial Services Government Charities and NFPs Professional Services Property and Construction E-commerce and Retail
Pros	Proven track record of delivering high ROI (up to 1,800%) for service-based businesses Award-winning agency with 23 digital marketing awards in one year Transparent, profit-focused approach with clear communication and realistic timelines Strong expertise in local SEO and lead generation for Australian SMEs	Certified B Corp with a mission-driven approach to creating positive digital experiences. Deep expertise in leading DXP and headless CMS platforms including Optimizely, Sitecore,
Cons	Primarily focused on Australian market, may not suit international businesses Project budget range ($1,000-$2,500) may be too low for large-scale enterprise campaigns	Minimum project budget of $25,000 may be prohibitive for smaller organizations. No public client reviews available on the Semrush profile to validate recent performance.
Website	Visit Site	Visit Site

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