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Compare 120/80 vs Pico Digital Marketing

Side-by-side comparison of features, pricing, services, ratings and more.

120/80

B2B Lead Generation Website

120/80 is a data-driven B2B digital marketing agency specializing in PPC, SEO, and analytics for SaaS, professional services, manufacturing, and in-home services. They focus on measurable ROI and scalable campaigns.

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Pico Digital Marketing

SEO & Organic Growth Website

Founder-led growth engineering agency that replaces guesswork with a forensic, data-driven process. Every account is led by senior experts, not juniors, using the proprietary PICO Framework to identify and fix funnel inefficiencies.

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Feature Comparison

Attribute	120/80	Pico Digital Marketing
Category	B2B Lead Generation	SEO & Organic Growth
Rating
Location	Chicago, Illinois	Denver, Colorado
Services	Advertising PPC Retargeting and Remarketing Content Marketing Content Strategy Content Syndication Copywriting Storytelling Video Production Data Analytics Data Science Data Visualization Marketing Advice Inbound Marketing Lead Generation Market Research Outbound Marketing Marketing Automation Email Marketing SEO International SEO Link Building Local SEO Mobile SEO Technical SEO Conversion Optimization Paid Social AI Search Optimization LLM optimization Display Ads Search Engine Marketing	Advertising PPC Retargeting and Remarketing Content Marketing Content Strategy Content Syndication Copywriting Storytelling Video Production Data Analytics Data Science Data Visualization Marketing Advice Inbound Marketing Lead Generation Market Research Outbound Marketing Marketing Automation Email Marketing SEO International SEO Link Building Local SEO Mobile SEO Technical SEO Conversion Optimization Paid Social AI Search Optimization LLM optimization Display Ads Search Engine Marketing
Industries	B2B Services Legal Services Manufacturing SaaS Professional Services In-home Services	B2B Services Fintech Travel & Tourism
Pros	Google Premier Partner and Semrush Agency Partner with strong industry credentials	Founder personally leads every account, ensuring senior-level strategy and accountability Flat-rate pricing model aligns agency incentives with client results, not ad spend Proprietary PICO Framework uses scientific method to diagnose and fix funnel bottlenecks 'Proven track record with measurable results: 126% traffic increase, 56-82% CPL
Cons	Small team size may limit capacity for large-scale simultaneous projects High minimum project budget ($25,000+) may not suit smaller businesses	Smaller agency size may limit scalability for enterprise-level campaigns Limited to English-language markets and primarily US/UK geographic focus
Website	Visit Site	Visit Site

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