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Anthony Louis Media

Anthony Louis Media

B2B Lead Generation Pleasantville, New York
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Anthony Louis Media is a full-service marketing agency built exclusively for home services businesses.

Anthony Louis Media is a boutique marketing agency that has carved out a distinct niche in the competitive digital marketing scene: it serves **only home services businesses**. From HVAC and plumbing to roofing, pest control, and beyond, the agency positions itself as a complete marketing partner for contractors who need more than just a set of tactics-they need a system that consistently drives phone calls and booked jobs. Founded by Anthony Louis, the agency operates with a founder-led model that promises direct access to the person building and optimizing campaigns.

The agency's core philosophy is that home services marketing requires a specialized approach. Generic strategies don't account for the seasonality of trades, the urgency of emergency repairs, or the local search behavior of homeowners. Anthony Louis Media addresses this with a full-stack offering that includes Google Ads & Local Services Ads, SEO (including GEO and AEO for AI-driven search), Google Business Profile optimization, website development, content and branding, and marketing automation. Every service is designed to funnel leads into a CRM and track them through to revenue-not just clicks or impressions.

What sets this agency apart is its **measurable, results-driven track record**. One documented success story shows a home services contractor's Google Ads cost per lead dropping from $233 to $72 in just 14 days-a 69% reduction-by restructuring campaigns by service type, adding 200+ negative keywords, tightening geo-targeting, and building service-specific landing pages. The agency also boasts a 3.94x average ROAS across active accounts, $10M+ in client revenue generated, and a 72-hour campaign launch speed. These numbers are backed by a 5.0 Google rating and 100% client retention, suggesting high satisfaction among a niche clientele.

Pricing starts at $2,500 per project, which positions the agency as a premium but accessible option for home services businesses that are serious about growth. The team size of 1-9 means clients work directly with the founder and a small, focused crew-this can be a pro for personalized attention but a potential con for very large enterprises needing massive scale. The agency serves clients across all 50 states and Canada, with a geographic focus on the United States.

Anthony Louis Media is best for home services contractors: who want a partner that understands their industry inside and out. Whether you're an one-truck operation looking to fill your schedule or a multi-location company scaling regionally, the agency tailors its approach to your phase of growth. It's particularly strong for businesses that have been burned by generic agencies and need a partner who measures what matters: calls, booked jobs, and revenue.

In conclusion, Anthony Louis Media is a standout choice for home services businesses that value deep specialization, transparent reporting, and a founder-led commitment to results. While its narrow focus and small team may not suit every buyer, for the right client-a plumbing, HVAC, or roofing company ready to invest in a proven system-this agency delivers a compelling combination of expertise, speed, and measurable ROI.

Services

  • Advertising
  • PPC
  • Retargeting and Remarketing
  • Marketing Advice
  • Lead Generation
  • Outbound Marketing
  • Social Media Marketing
  • Facebook Advertising
  • Instagram Marketing

Industries Served

Home Services

Team Size

1-9

Pros

  • Exclusive focus on home services means deep industry expertise and no learning curve
  • Founder-led agency with direct access to the decision-maker on every account
  • Proven track record: 69% CPL reduction in 14 days for a Google Ads client
  • Comprehensive service suite covering paid ads, SEO, GBP optimization, web development,

Cons

  • Small team (1-9) may limit capacity for very large enterprise accounts
  • Only serves home services industry, not suitable for other verticals

Client Review Analysis

Success story shows Google Ads CPL reduced from $233 to $72 in 14 days, with improved lead quality and booked jobs.

Frequently Asked Questions

It works with any home services business, including HVAC, plumbing, roofing, restoration, electrical, and pest control, from single-truck operations to multi-location companies.
It builds service-specific campaign structures tailored to each trade, such as separate campaigns for emergency HVAC repairs and routine maintenance, to maximize relevance and conversion rates.
The starting price typically covers a managed Google Ads campaign with strategy, setup, ongoing optimization, and reporting, though exact deliverables depend on the scope agreed upon during onboarding.
It tracks key metrics like cost per lead, lead volume, conversion rate, and return on ad spend, and has reported a 69% reduction in cost per lead within 14 days for a Google Ads client.
Yes, the agency works with businesses of any size, including one-truck operations, and offers scalable solutions that fit smaller budgets while still providing dedicated founder-led attention.
Unlike generalists, it exclusively serves home services, so there is no learning curve; its strategies are built on deep industry knowledge, proven campaign structures, and a track record specific to that vertical.
Many clients see measurable improvements within the first 30 days, with significant lead volume increases and cost reductions often achieved within 60 to 90 days.
It provides full ongoing management including daily optimization, monthly reporting, and strategic adjustments, acting as a long-term partner rather than a one-time setup service.
It uses dedicated campaigns with urgent ad copy, call-only ads, and rapid response targeting to capture high-intent emergency leads, which require a different strategy than scheduled service campaigns.
It optimizes Google Business Profiles for each location, builds local citations, and creates location-specific landing pages to improve visibility in each service area, ensuring consistent lead flow across all branches.
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